Using flexible packaging nowadays is becoming a real trend.
Probably large part of its success lies in its technology and in its materials: paper, aluminium, plastic film, often cleverly combined with each other.
It is precisely by composing the advantages of the different materials that flexible packaging is able to store and preserve the products in the best way, avoiding breakages in a lightweight solution.
On the other hand, flexible packaging efficiently saves on energy and materials - joined together in very thin layers - thus making it more sustainable and economical than other types of packaging. But which materials are used in flexible packaging? What are their advantages and, above all, how do you choose the most suitable material for a product? At first sight it looks like a complicated decision: it takes a bit of experience and knowledge of the materials. We should consider several requirements: the primary goal, protection and preservation of the product, but also the sustainability, practicality and aesthetics of the package. Today we will try to give you a little help and see in more detail which materials are used in Packstyle flexible packaging!
Aluminium
Picture: Wolfgang Hasselmann/Unsplash
Aluminum is one of the most successful materials in packaging. In fact, it has been used for this purpose for over a hundred years: in France at the beginning of the twentieth century, aluminum foil was used to preserve chocolate, butter, cheese and tobacco. In 1959 the worldwide production of aluminum boomed due to a particular invention: the aluminum can (the first ever was used for beer). Today, very thin aluminum foils are used in flexible packaging - up to 6 micrometers, that is the tenth part of a hair - alone or combined with other materials.
In fact, aluminum has particular advantages when it comes to packaging. It provides a perfect barrier from external agents that could ruin the product: oxygen or air, humidity, light, various microorganisms and external odours. On the other hand, it is neutral to the taste, so it does not alter the content - if we think of a food product - rather it prevents the loss of aromas. Aluminum is also a very light material. Although all these advantages, however, the production of aluminum requires an important expenditure of energy. This is why it is always convenient to recycle it (aluminum is 100% recyclable): the energy used in recycling is in fact only 5% of that used to produce it.
The challenge for flexible packaging is to allow recycling even when combined with other materials. In flexible packaging, aluminum is in fact used alone or in combination with other materials, such as paper. The idea is simple: combine the properties of different materials in order to have the maximum benefits of packaging with the minimum use of material. The goal is to have always packaging suitable for use, more sustainable and cheaper. As we will see, aluminum in flexible packaging is particularly suitable when packaging light-sensitive products, such as coffee for example.
Paper
In China about two thousand years ago, paper was already used to wrap food: a sort of ancestor of today's flexible packaging! Actually paper became the material we know today - made with cellulose - only in the nineteenth century. In 1844, the first commercial paper bag factory was opened in Bristol, England. If then in the seventies and eighties we see a decline in its use for packaging - because of the plastic boom - today we are witnessing the opposite trend. Environmental sustainability is a shared value and the designers are looking for less impactful materials: from this point of view, paper is one of the materials with less environmental impact. Obviously the paper used in flexible packaging is a much more "technological" than ordinary paper. It is in fact combined with other materials - such as aluminum or plastic films - to increase its ability to preserve and protect products.
For example, the Packstyle packaging in recyclable paper (standard UNI 11743: 2019) is made up of a multilayer material composed of paper and PE, that is polyethylene: one of the most common plastics. A EVOH barrier, which is an excellent plastic resin for preserving products is added to this.
These types of materials are recyclable with other paper waste and so this flexible packaging is an extremely sustainable solution. In fact, paper recycling is one of the most used and tested both in terms of technology and organisation by the single States and in terms of citizens' habits. As we will see, in flexible packaging paper is not suitable for liquid products that could ruin the printing.
Film
Imagen: Emily Bernal/Unsplash
Films are multilayer foils composed of different types of plastics, they are very popular materials in flexible packaging. Plastic is the latest addition in terms of packaging materials: the first plastic packages were in fact introduced in 1947 and were used for deodorant.
We should not forget that plastic is not a single material, but a range of materials that can also be very different from each other. In flexible packaging, plastic materials are processed into very thin sheets - films or foils - with the intention of using as less material as possible: less material means less energy to produce the packaging and less residue to dispose of. At the same time the material must guarantee lightness and protective capacity for the product.
Plastic resins such as EVOH (ethylene vinyl alcohol) are used because they guarantee an excellent resistance to damage and to external agents - such as oxygen and carbon dioxide - which could ruin some types of product. The only weakness is that humidity weakens this action. For this the resin is combined with other plastic materials such as PE or PET.
Flexible film packaging can be more or less recyclable: Packstyle's recyclable film consists of an EVOH barrier and only one type of plastic material (PE), which is why it can be recycled and can thus fully become part of the second life of plastic.
As we will see, the film allows you to create a window in the flexible package to show its contents, it has a protective capacity equal to aluminum but not it is suitable for light sensitive products.
Flexible packaging: which materials for which products?
Now that we know the materials of flexible packaging a little better, we put ourselves in the shoes of a company or a craftsman who is looking for the most suitable material for their product. Which one to choose? Here are some of our tips!
Are you ready to choose the right flexible packaging for your products?